Why Exhibit


Why attend & Who attends?

Accomplish and achieve all of your company goals

Connect with over 9,000 attendees, with representation from the northeast region. Premiere Beauty Classic is an important investment for your company and can help you in accomplishing your company goals.


Marketing & Beyond

Get your company listed

In over 80,000 Show Previews distributed nationwide and repeated exposure in all of the major trade journals including American Salon, Modern Salon, NAILPRO, Nails and many more.


FACT - exhibiting at tradeshows is critical
to increasing your sales

Tradeshows provide the perfect forum for companies to introduce new brands and display products to buyers. Exhibitions are especially effective when combined with a companyís integrated marketing strategy. Exhibitions, as a selling medium, are always an excellent way to identify new leads and can improve an exhibitorís ROI via face-to-face contact with customers.


Premiere Beauty Classic